The Rebbe’s Leadership. (Beis Rivka Seminary 5772) – Class 31
31. Hareini Mikabel; Children and kosher toys. Two campaigns from the year 5744: 1) Children should play with mascots that represent Kosher animals, 2) People should add to the Davening nusach Hareini Mikabel (before) and Ach Tzadikim after the Davening due to the situation in the world.